WHY CHOOSE CRAFT?
The science of wellbeing and productivity.
HOW CRAFT-BASED WELLBEING WORKS
Our craft-based workshops have been designed to address some of the most pressing challenges faced by modern workplaces: stress, burnout, low engagement, and a lack of personal development opportunities.
THE IMPACT
With the rise of remote working, people are feeling isolated, disconnected from their teams, and overwhelmed by daily pressures. We’re spending too much time on social media (the opposite of social).
The impact? Reduced productivity, higher turnover rates, and a weakened company culture. Through hands-on, meditative craft activities, we help employees and teams reset, recharge, and reconnect, leading to healthier, more productive workplaces.
-
Crafting is a proven way to reduce cortisol levels, providing a tangible and visual way to calm the mind and relax the body. The repetitive and rhythmic nature of activities like knitting, lino cutting, or claywork mirrors the benefits of mindfulness and meditation, offering participants a moment of calm amidst their busy schedules. (Kaimal et al., 2016; Collier & Wyer, 2016)
-
Engaging in creative activities sparks innovation and fresh thinking, essential skills in any workplace. Through playful exploration and experimentation with different techniques, participants build confidence in their ability to generate ideas and think outside the box. (Tamlin et al., 2016)
-
Crafting together fosters collaboration, communication, and a shared sense of accomplishment. Our workshops and platform include community engagement tools that allow employees to share their creations, provide feedback, and connect with their colleagues, whether in-person or remotely. This helps rebuild team camaraderie and strengthens workplace relationships. (Hornstein, 2015)
-
When employees feel supported and connected, their performance improves. Our interactive modules and real-time wellbeing analytics allow businesses to track engagement, mood, and productivity, empowering them to create tailored wellbeing strategies for their teams.
-
Crafting encourages participants to step outside their comfort zones and develop new skills, from creativity to patience and focus. These activities foster a sense of achievement and personal growth, helping employees feel more fulfilled and valued in their roles.
WHY IT MATTERS
The UK currently has one of the lowest levels of employee engagement in Europe, which significantly impacts productivity and morale.
According to the CIPD (2023), businesses that fail to address wellbeing lose billions annually to absenteeism, turnover, and burnout. By integrating craft-based activities into workplace strategies, companies can:
Build a stronger, more connected workforce
Reduce associated costs of disengagement and poor mental health
Attract and retain top talent by fostering a positive and supportive workplace culture
Our workshops have already delivered impressive results, with participants reporting reduced stress levels, stronger team cohesion, and renewed motivation.
